balancing a career as a five-time Hall of Fame off-road racer with corporate leadership roles at KTM, Husqvarna, BMW and Zero Motorcycles, and Harden Offroad. My journey has been defined by a deep commitment to excellence, both on the track and in the boardroom. These experiences have given me a rich understanding of the Powersports industry, especially in building strong, enduring brands.
I’ve been fortunate to travel the world, embrace unforgettable adventures, and forge relationships that have shaped who I am. As a racer, I’ve earned multiple overall victories in some of the toughest off-road events on the planet—including the Baja 1000, Baja 500, Las Vegas 400, ISDE, and North African Raid Rallies. Leading the KTM/Red Bull U.S. Dakar program further sharpened my appreciation for the grit, sacrifice, and drive required to succeed at the highest level.
That same mindset has fueled my work as a business executive—developing new products, launching companies, and elevating brands. I approach every challenge with focus, resilience, and the belief that aiming high is always worth the risk. I’ve failed gloriously at times, but I’ve never let fear dictate my course.
I’d welcome the opportunity to connect with you and explore how my background, relationships, track record of success and passion might help you reach your goals—whether as a rider, business leader, or entrepreneur.